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Web video pixel dimensions

Here’s a handy guide for all of you web designers who are trying to fit your web videos into your designs while avoiding the terrible black borders you get when using custom sizes. If you are incorporating video into your site, your design is going to look it’s best if you take these formats into account first. Enjoy! 16:9 4:3 1920 x 1080 (1080p) - 1280 x 720 (720p) - 960 x 540 (540p) - 720 x 405 - 640 x 360 640 x 480 560 x 315 560 x 420 480 Continue Reading...

How to track print and outdoor campaigns with Google Analytics

I’m going to assume a couple things about your knowledge of Google Analytics like how to track source traffic from digital advertising campaigns using URL builder. I’m also going to assume you’re already building URLs for your digital advertising campaigns, such as banner ads, video, text links, etc. If not, I’m sorry. This tutorial is not for you. Now along the way, you’ve probably realized that these horribly long URLs you get from Google URL Continue Reading...